In December 2018 Council endorsed the TCDC Productivity Plan, which outlines how we can partner with central and regional government agencies, local councils, industry, iwi (to facilitate Maori economic development) and the community to catalyse a positive change that stretches outside our normal remit as a Council. There are five work streams that fall out of the Productivity Plan, one of which is Destination Management and Tourism.

Our Council is absolutely committed to tourism and supporting the sector. On this page you'll find out all the ways in which we are helping the industry grow.

Destination Coromandel

Our Council is the major funder of our Regional Tourism Organisation (RTO) Destination Coromandel (DC), along with support from the Hauraki District Council. Destination Coromandel is responsible for domestic and international vistior marketing for the wider-Coromandel region.

DC works closely with event organisers, our Visitor Information Centres and the travel industry in New Zealand. They're passionate about tourism and are always looking for new ideas and partnerships - why not give them a call.
Phone: 07 8680471

Please visit their website for more information.

Tourism statistics

Destination Coromandel have access to tourism-related statistics. Please click here to find out more about our industry.

Tourism Infrastructure Funds

Since 2017 we have been successful in obtaining approximately $4million from the government's Tourism Infrastructure Fund to help upgrade facilities that get high visitor use. You can read more here


Tourism strategy consultation

Consultation has begun on the Aotearoa New Zealand Government Tourism Strategy. The draft Tourism Strategy proposes a more deliberate and active role for government in tourism, to make sure that growth is productive, sustainable and inclusive. Click here for more information.

Hauraki Rail Trail

Please go to the Hauraki Rail Trail website for more information.

Visitor Information Centres

Our Council is the major funder of 6 Visitor Information Centres (which includes 2 i-Sites and 4 Information Centres). Local information is a vital piece in the tourism experience puzzle and these Centres play a major role in tourism on the Coromandel...

Find out more about them and where they are located here.



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